Doing now what patients need next.
Roche Diagnostics is a global medical diagnostics company based in Switzerland — developing diagnostics instrumentation, chemistry and innovation that have helped define the leading edge of healthcare. SapientRazorfish was asked to combine over 400 independent product sites into a single global site. Key challenges included auditing their vast product selection and site content, new information architecture, content strategy and a complete visual redesign. We created responsive templates for desktop and mobile that would accommodate multiple languages and went on to layout out 60 specific pages to help Roche’s content authors adapt to the new design system.
My Role: Visual Design
CD: Todd Zerger | AD: Eli Miller